Unlock superior advertising results with the power of weather
MeteoAds by Pelmorex delivers real time data to:
Optimize campaigns: Connect with your audience at the right moment.
Enhance Engagement: Foster deeper connections with weather-smart campaign.
Drive Conversion: Transform weather data into business success.
Activate on weather
Maximize ad performance by delivering contextually relevant ads precisely when your audience is most receptive. Drive action, improve ad quality scores, and increase efficiency by using real-time weather and health data.
Our platform is designed to help you achieve superior Return on Ad Spend (ROAS) with every campaign, ensuring your advertising budget works harder for you.
Maximize ad performance by delivering contextually relevant ads precisely when your audience is most receptive.
Drive action, improve ad quality scores, and increase efficiency by using real-time weather and health data.
Our platform is designed to help you achieve superior Return on Ad Spend (ROAS) with every campaign, ensuring your advertising budget works harder for you.
Full coverage
Current weather data
and forecasts
Easy connection
DV360 | GAM | Google Ads
FB | IG | YT
Contextual relevance
Custom messaging
Increased conversion
Effective advertising, receptive audience
Connections
Easily connect with Google Ads, DV360, Meta, and YouTube. Our tool integrates effortlessly with these platforms, allowing you to streamline your advertising efforts and amplify your campaign’s reach.
Transform weather data into business success
Weather is a fundamental factor that influences our daily lives and significantly impacts consumer behavior. As the leading weather authority in Spain and Canada, we have the data and technology to connect your brand with consumers. Our insights help you engage with your audience at the right time and place.
Leverage weather data to boost your brand. Partner with us to enhance your engagement strategies and create timely, relevant connections with your audience.
Transform weather data into business success
Weather is a fundamental factor that influences our daily lives and significantly impacts consumer behavior. As the leading weather authority in Spain and Canada, we have the data and technology to connect your brand with consumers. Our insights help you engage with your audience at the right time and place.
Leverage weather data to boost your brand. Partner with us to enhance your engagement strategies and create timely, relevant connections with your audience.
Our triggers
Precision marketing with high-quality triggers.
With a wide range of weather, health, alert, and activity triggers, MeteoAds is your comprehensive solution for environmental campaign targeting and optimization. Utilize real-time data to create highly targeted and effective marketing campaigns that resonate with your audience’s immediate needs
Temperature
Sunny
Snow
Rain
Beach & pool
Outdoor
Ease of activation
Thanks to our seamless integration with various market-leading platforms, you can effortlessly utilize our campaign activation platform with a user-friendly setup.
1
Select conditions that best align with your product or service.
2
Pelmorex weather information is monitored and passed between systems (Meteo Ads -> DV360/Meta…)
3
Weather triggered advertising is executed within the programmatic landscape based on predetermined conditions.
What our clients say
Leveraging MeteoAds’s weather-based targeting, Vueling achieved over 20 million impressions and a 30-60% increase in brand consideration.
Vueling – Havas
Utilizing real-time weather data, MeteoAds enabled Mondelez’s MINIS campaign to achieve a 125% increase in CTR and a 173% boost in viewability.
Mondelez – Spark Foundry
Through MeteoAds, El Corte Inglés saw a 20% increase in CTR and over 10 million impressions with their campaign ‘Summertime,’ activating ads only in locations with sunny and rain-free conditions.
El Corte Inglés – Dentsu